Simplicity Does Not Denote Elementary
I think the immediate thought is that something simple is clear, plain, undemanding, straightforward, and uncomplicated…but this can be farther from the truth.
Attaining true simplicity out of the most complex matters, is sophisticated. The more complex it is, the harder it is to simplify. Think of all the things you use daily, simple to use yet, get inside one of them and you start to realize how complex they are! Yes, your smart phone is one of them and Steve Jobs would agree.